AIG Women’s Open
As title sponsors of the AIG Women’s Open, AIG seeks to expand the definition of gender equity in sports.
For two years in a row, we crafted a global campaign that elevated AIG’s core value to one of interconnected allyship with their support of women’s golf. The campaign activated across TVC, digital, social, print, experiential and corporate communications in multiple markets to truly own the week of the Open both online and off.
For two years in a row, we crafted a global campaign that elevated AIG’s core value to one of interconnected allyship with their support of women’s golf. The campaign activated across TVC, digital, social, print, experiential and corporate communications in multiple markets to truly own the week of the Open both online and off.
We elevated a historic moment in women’s golf — sharing it with the world through film, media, social, and at the event
2023