https://jpdominguez.cargo.site Juan Dominguez Fri, 13 Feb 2026 13:06:45 +0000 https://jpdominguez.cargo.site en https://jpdominguez.cargo.site/About Thu, 23 Jul 2009 04:11:00 +0000 Juan Dominguez https://jpdominguez.cargo.site/About &nbsp; &nbsp;&nbsp; <img width="1577" height="1604" width_o="1577" height_o="1604" data-src="https://freight.cargo.site/t/original/i/26e506a47967ff970fb6087bfebd4c990686db3e9a74bfb985927ee2a985d048/Juan_2024.jpg" data-mid="235831337" border="0" data-scale="90" src="https://freight.cargo.site/w/1000/i/26e506a47967ff970fb6087bfebd4c990686db3e9a74bfb985927ee2a985d048/Juan_2024.jpg" /> &nbsp;&nbsp;I’m a creative leader, art director and designer with decades of experience in creative development for advertising agencies. Most recently, I led all creative work and teams for Guinness, Crown Royal and AIG among other brands as Group Creative Director at Taylor Strategy, NY. Under my creative leadership, the agency relaunched its new brand, website and social presence as well as winning pitches for new clients Red Bull and Weedmaps.&nbsp; Throughout my career at creative agencies like Ogilvy, McGarryBowen, JWT, RAPP and VMLY&amp;R, I’ve had the opportunity and priviledge to create award winning work for iconic brands such as IKEA, Amex, Lenovo, Verizon, SC Johnson, Heineken, Wendy’s, Pfizer, Comcast, Ford, The Ad Council and many others.&nbsp;I have been able to build brands by developing strategic thinking, solving creative problems and applying storytelling whether with a piece of film, a social post, an experience, or even with product development. I very much enjoy building teams, creating positive work culture, and sharing inspiration Art Director, Graphic Designer, Creative Director, Film Director. I believe in always looking to build upon my craft, to inspire and be inspired. Thinking strategically, leading teams, designing, directing, or just giving my two cents; I love what I do, and do it with pride. A sunday league soccer (Fútbol) player, dad and husband. I was born and bred in Uruguay, and then adopted by New York City. With my creative partner Nicky Lorenzo, we’ve worked together leading teams and crafting communications at various agencies for the last 10 years. Our work together is at&nbsp;nickyandjuan.comOutside the ad agency world, I’ve been able to create films and be part of the leadership at Dakoit, a creative content studio.&nbsp; ︎&nbsp; ︎Email: juan.pablo.dominguez.a[at]gmail.com https://jpdominguez.cargo.site/In-Our-Hands-Citymeals-1 Tue, 15 Jul 2025 14:16:05 +0000 Juan Dominguez https://jpdominguez.cargo.site/In-Our-Hands-Citymeals-1 Citymeals&nbsp; For Citymeals, helping the hungry elderly is the process of many small steps that lead to a big impact. With the help of long-time advocate and lifelong New Yorker, Kathleen Turner as our VoiceOver talent, we created films which were shown at the Citymeals on Wheels Annual Power Lunch in 2024 &amp; 2025. The stories were heartwarming and real-- showing how connection and support go a long way for New York's most vulnerable population. Telling the stories of all those who serve and those who feel the impact of everything the organization stands for. https://jpdominguez.cargo.site/Inherit-Progressive-Insurance-1 Fri, 13 Feb 2026 13:06:45 +0000 Juan Dominguez https://jpdominguez.cargo.site/Inherit-Progressive-Insurance-1 Inherit Progressive’s wanted to provide asolution in the knowledge andfinancial resources gap faced whenit comes to homeownership for 1st -generation homeowners.We created The UpPayment, a downpaymentassistance program granting 100 lucky 1st time homebuyers up to $13.5K to make their homeownership dreams, a reality - so they too can pass down generational weatlh. The film highlighted the many wonderful things we all inherit from our families and flips it by calling out what most do not inherit: the financia means and knowledge to buy their first home.Progressive is putting their money where their mouth is to change that fact. https://jpdominguez.cargo.site/Allyship-AIG Thu, 16 Mar 2023 03:23:03 +0000 Juan Dominguez https://jpdominguez.cargo.site/Allyship-AIG AIG Women’s Open&nbsp; As title sponsors of the AIG Women’s Open, AIG seeks to expand the definition of gender equity in sports. For two years in a row, we crafted a global campaign that elevated AIG’s core value to one of interconnected allyship with their support of women’s golf. The campaign activated across TVC, digital, social, print, experiential and corporate communications in multiple markets to truly own the week of the Open both online and off. We elevated a historic moment in women’s golf — sharing it with the world through film, media, social, and at the event <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/88d1a0598db6dba98917df0c28dc6d44f190345695893151e74620886f9afce8/Header_AIG_op1.jpg" data-mid="171842167" border="0" src="https://freight.cargo.site/w/1000/i/88d1a0598db6dba98917df0c28dc6d44f190345695893151e74620886f9afce8/Header_AIG_op1.jpg" /> https://jpdominguez.cargo.site/Always-On-Guinness Sun, 12 Feb 2023 22:30:18 +0000 Juan Dominguez https://jpdominguez.cargo.site/Always-On-Guinness Guinness Always On A constant stream of social channels work for world-renowned iconic brand Guinness. We produce social media-first content that stops scrolls and brings about engagement and reach. From food, to music, cocktails, UGC, and Football, we deliver Guinness to our audiences social platforms in a strategic and engaging way. Making fans with every post.&nbsp; Game Time is Guinness Time &nbsp; &nbsp;&nbsp; <img width="2160" height="2700" width_o="2160" height_o="2700" data-src="https://freight.cargo.site/t/original/i/f7171d59a952835d5e8bc780f46a5bb8087bcf156c102efe3112c5bb6b7fa9dc/laces_4x5_low.jpg" data-mid="172325739" border="0" src="https://freight.cargo.site/w/1000/i/f7171d59a952835d5e8bc780f46a5bb8087bcf156c102efe3112c5bb6b7fa9dc/laces_4x5_low.jpg" /> <img width="2160" height="2700" width_o="2160" height_o="2700" data-src="https://freight.cargo.site/t/original/i/3caa9f40e86d00edeff9ff80ec27c24f57ba1b39a8d463bc74153980a36efb75/ref_e_4x5_Low.jpg" data-mid="172325743" border="0" src="https://freight.cargo.site/w/1000/i/3caa9f40e86d00edeff9ff80ec27c24f57ba1b39a8d463bc74153980a36efb75/ref_e_4x5_Low.jpg" /> <img width="2160" height="2701" width_o="2160" height_o="2701" data-src="https://freight.cargo.site/t/original/i/46be32b4f708c0039abfa9eb67b3153b1bb085f74902c88732d99257c9476e5b/tunnel_d_4x5_low.jpg" data-mid="172325745" border="0" src="https://freight.cargo.site/w/1000/i/46be32b4f708c0039abfa9eb67b3153b1bb085f74902c88732d99257c9476e5b/tunnel_d_4x5_low.jpg" /> <img width="1420" height="1774" width_o="1420" height_o="1774" data-src="https://freight.cargo.site/t/original/i/38c09eb0f09781dfbd7f2327b04abc948bdaab4543dc9d9563e01bdcd0333016/Shoulders_4x5_low.jpg" data-mid="172325744" border="0" src="https://freight.cargo.site/w/1000/i/38c09eb0f09781dfbd7f2327b04abc948bdaab4543dc9d9563e01bdcd0333016/Shoulders_4x5_low.jpg" /> &nbsp; &nbsp;&nbsp; &nbsp; <img width="3390" height="2404" width_o="3390" height_o="2404" data-src="https://freight.cargo.site/t/original/i/14a6ff39471f98f61b5592d8f875976083d6b40c13f0e5a186f745b4931eb443/Guinness_Football_Board_rgb.jpg" data-mid="172480980" border="0" src="https://freight.cargo.site/w/1000/i/14a6ff39471f98f61b5592d8f875976083d6b40c13f0e5a186f745b4931eb443/Guinness_Football_Board_rgb.jpg" /> <img width="1823" height="1019" width_o="1823" height_o="1019" data-src="https://freight.cargo.site/t/original/i/4f1c6138e8c78574cc36bb07e0a67bbbb9e6767cf521a759f906708e5f5d7cd5/Pints1.png" data-mid="172325741" border="0" src="https://freight.cargo.site/w/1000/i/4f1c6138e8c78574cc36bb07e0a67bbbb9e6767cf521a759f906708e5f5d7cd5/Pints1.png" />Being social first also means partnering with influencers, be where the action is, and listen and feature our audiences. <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/d763f274c48c68b397803d22feb07b864a78b1c8c229876a28d172541b59dc21/Influencer_Dennis_December.jpg" data-mid="172480981" border="0" src="https://freight.cargo.site/w/1000/i/d763f274c48c68b397803d22feb07b864a78b1c8c229876a28d172541b59dc21/Influencer_Dennis_December.jpg" /> <img width="2000" height="2500" width_o="2000" height_o="2500" data-src="https://freight.cargo.site/t/original/i/8b88b52dcc46d79ae0e72e186cf2bab7a8940718181872e51103e6b2e3517159/211022_GUINNESS_RAW_1638.jpg" data-mid="172482776" border="0" src="https://freight.cargo.site/w/1000/i/8b88b52dcc46d79ae0e72e186cf2bab7a8940718181872e51103e6b2e3517159/211022_GUINNESS_RAW_1638.jpg" /> <img width="3104" height="3880" width_o="3104" height_o="3880" data-src="https://freight.cargo.site/t/original/i/9d3d99ebf80c103a78b3113ac0c22b84479b69105d84e8765b1b7c5acc5120a4/Irish_Helmet_4x5.jpg" data-mid="172483835" border="0" src="https://freight.cargo.site/w/1000/i/9d3d99ebf80c103a78b3113ac0c22b84479b69105d84e8765b1b7c5acc5120a4/Irish_Helmet_4x5.jpg" /> https://jpdominguez.cargo.site/Crown-Royal-by-Grillz Thu, 16 Mar 2023 04:12:50 +0000 Juan Dominguez https://jpdominguez.cargo.site/Crown-Royal-by-Grillz Crown Royal 18 Years by Grillz Crown Royal 18 Years honors the time it takes to reveal the extra rare expression of a unique blend of whiskies. This campaign is about celebrating the gems within communities that embody this journey and introducing them as the new luxury and royalty that they are. It’s not every day that you launch an exquisite whisky, aged over 18 years to perfection. Crown Royal Aged 18 Years was set to launch and needed to showcase the richness of what was within the bottle while also laddering up to their generosity platform of keeping communities royal. Celebrating communities who embody the same process of becoming something more soulful, more royal, and more unique over time was a story that needed to be told. <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/6fa4ae8aca1dc8d025e02496d43e72d4ce5c41ddbce07129554207b814520084/3R8A9447.jpg" data-mid="171850770" border="0" src="https://freight.cargo.site/w/1000/i/6fa4ae8aca1dc8d025e02496d43e72d4ce5c41ddbce07129554207b814520084/3R8A9447.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/d0f3c9effa431196f9ece8eaf7b57eeb65f1d4a2ced648d32ef26353f3163c75/3R8A1218.jpg" data-mid="171850551" border="0" src="https://freight.cargo.site/w/1000/i/d0f3c9effa431196f9ece8eaf7b57eeb65f1d4a2ced648d32ef26353f3163c75/3R8A1218.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/62bf2ed9bd758ce1bbd8f65c4d2c9dd55c43f1af8d5f2be12311fc3fc369a4dc/3R8A0754.jpg" data-mid="171850745" border="0" src="https://freight.cargo.site/w/1000/i/62bf2ed9bd758ce1bbd8f65c4d2c9dd55c43f1af8d5f2be12311fc3fc369a4dc/3R8A0754.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/a5fd172aed0990c0c9a7258204e4666e37c9602b1e36f17a9240d40274063d25/3R8A0769.jpg" data-mid="171850746" border="0" src="https://freight.cargo.site/w/1000/i/a5fd172aed0990c0c9a7258204e4666e37c9602b1e36f17a9240d40274063d25/3R8A0769.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/e4fddae5fb72ba855d26cc8efc437f43e4fe711579f205f8179c83f95d1d1feb/3R8A0954.jpg" data-mid="171850747" border="0" src="https://freight.cargo.site/w/1000/i/e4fddae5fb72ba855d26cc8efc437f43e4fe711579f205f8179c83f95d1d1feb/3R8A0954.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/b71d80360c905bd16a18cbc1cf9253babd9582a5b9f10a683bd0957890c6e439/3R8A1096.jpg" data-mid="171850748" border="0" src="https://freight.cargo.site/w/1000/i/b71d80360c905bd16a18cbc1cf9253babd9582a5b9f10a683bd0957890c6e439/3R8A1096.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/8a7789c9b2155aa448dd7fdfe81bad94e241b1784a24dba2195b05d88ac43104/3R8A1161.jpg" data-mid="171850751" border="0" src="https://freight.cargo.site/w/1000/i/8a7789c9b2155aa448dd7fdfe81bad94e241b1784a24dba2195b05d88ac43104/3R8A1161.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/c1109f07cf9fa7420a4cbb0388141d63e946e55936d8dbd7357051f8ba96359d/3R8A1197.jpg" data-mid="171850752" border="0" src="https://freight.cargo.site/w/1000/i/c1109f07cf9fa7420a4cbb0388141d63e946e55936d8dbd7357051f8ba96359d/3R8A1197.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/de432ef3164416d78c67ffeb601a8dc1d1f3682a713a63848ed6642dfb92db1a/3R8A1225.jpg" data-mid="171850552" border="0" src="https://freight.cargo.site/w/1000/i/de432ef3164416d78c67ffeb601a8dc1d1f3682a713a63848ed6642dfb92db1a/3R8A1225.jpg" /> Through event, experiential, influencer, and social comms, we connected with a target that doesn't always see itself represented while also beginning to redefine what luxury looks like. Enter Atlanta and the cultural phenomenon known as Grillz. <img width="998" height="1430" width_o="998" height_o="1430" data-src="https://freight.cargo.site/t/original/i/d5751fd49c3fa0abd3a77317f0387ad9a7939e57c0d182902091719f9703ff44/Image-from-iOS-2.png" data-mid="171850755" border="0" src="https://freight.cargo.site/w/998/i/d5751fd49c3fa0abd3a77317f0387ad9a7939e57c0d182902091719f9703ff44/Image-from-iOS-2.png" /> https://jpdominguez.cargo.site/The-Royal-Ride-Crown-Royal Wed, 15 Mar 2023 03:26:39 +0000 Juan Dominguez https://jpdominguez.cargo.site/The-Royal-Ride-Crown-Royal The Royal Ride While Texas Rodeo iconography is widely celebrated, the Black icons it’s built upon often remain in the background. We set out to design a brand platform to honor the incredible Black cowboys and cowgirls of Fort Worth, Texas. On Juneteenth 2022, Crown Royal celebrated the start of the Bill Pickett Rodeo with our processional ride into the rodeo showing authentic, Black cowboys–how they ride, how they show up, and even, how they dress.Featured were: Tory Johnson, Crown Royal sponsored Rider, steer wrestler and 4th generation cowboy, Keiara Wade, lone female member of Compton Cowboys, activist Brianna Noble, Black horsewoman who became famous for leading a George Floyd protest on horseback in 2020, and Denard Hunt, an up-and-coming Black rodeo superstar. <img width="450" height="675" width_o="450" height_o="675" data-src="https://freight.cargo.site/t/original/i/16e1c9f006dc2edafb723b656654b5ac766fa512da718256f2f2ae80799f6ded/CR_Royal_Ride_Photo1_sm.jpeg" data-mid="171700898" border="0" src="https://freight.cargo.site/w/450/i/16e1c9f006dc2edafb723b656654b5ac766fa512da718256f2f2ae80799f6ded/CR_Royal_Ride_Photo1_sm.jpeg" /> <img width="450" height="675" width_o="450" height_o="675" data-src="https://freight.cargo.site/t/original/i/ca01c9a33c2e91c38588d67425792cf153c489a10a38b5ba0f9b9a30202297f7/CR_Royal_Ride_Photo2_sm.jpeg" data-mid="171700903" border="0" src="https://freight.cargo.site/w/450/i/ca01c9a33c2e91c38588d67425792cf153c489a10a38b5ba0f9b9a30202297f7/CR_Royal_Ride_Photo2_sm.jpeg" /> <img width="750" height="935" width_o="750" height_o="935" data-src="https://freight.cargo.site/t/original/i/2298bf1a918638a5eaa1637a2c3fe848afa17e869c1c9baa82616ec895efa9bb/CR_Royal_Ride_Photo5_sm.jpeg" data-mid="171700906" border="0" src="https://freight.cargo.site/w/750/i/2298bf1a918638a5eaa1637a2c3fe848afa17e869c1c9baa82616ec895efa9bb/CR_Royal_Ride_Photo5_sm.jpeg" /> https://jpdominguez.cargo.site/Work-Your-Way-Lenovo-Go Thu, 03 Jun 2021 05:58:21 +0000 Juan Dominguez https://jpdominguez.cargo.site/Work-Your-Way-Lenovo-Go Where will you work? A brand campaign for Lenovo Go, a suite of products to help you work your way. With tech that helps you stay connected and engaged anywhere, you’ll be able to work your way no matter where you call the “office”. &nbsp; &nbsp; <img width="2560" height="1440" width_o="2560" height_o="1440" data-src="https://freight.cargo.site/t/original/i/2078154be45c7477d7747fe9419caf4da72251d88a25ee4aa2ced18cdde15667/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-01-1-scaled.jpeg" data-mid="110243935" border="0" src="https://freight.cargo.site/w/1000/i/2078154be45c7477d7747fe9419caf4da72251d88a25ee4aa2ced18cdde15667/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-01-1-scaled.jpeg" /> <img width="2560" height="1440" width_o="2560" height_o="1440" data-src="https://freight.cargo.site/t/original/i/fa5662334cd195f5f3b1447bac57d234b7e7e05d32b7c1f96efd959539355c16/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-03-scaled.jpeg" data-mid="110243937" border="0" src="https://freight.cargo.site/w/1000/i/fa5662334cd195f5f3b1447bac57d234b7e7e05d32b7c1f96efd959539355c16/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-03-scaled.jpeg" /> &nbsp;&nbsp; <img width="1250" height="703" width_o="1250" height_o="703" data-src="https://freight.cargo.site/t/original/i/66a6c1283af13ebb3915268111044930ee8439f61f4d4e8ff9e351130df2a0e0/wyw230_comp_still01.jpeg" data-mid="110244130" border="0" src="https://freight.cargo.site/w/1000/i/66a6c1283af13ebb3915268111044930ee8439f61f4d4e8ff9e351130df2a0e0/wyw230_comp_still01.jpeg" /> <img width="2560" height="1440" width_o="2560" height_o="1440" data-src="https://freight.cargo.site/t/original/i/1d3245892556cd7b0d02be8d2730e7dddf26a2513524c38e8590110530679a5b/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-04-scaled.jpeg" data-mid="110243938" border="0" src="https://freight.cargo.site/w/1000/i/1d3245892556cd7b0d02be8d2730e7dddf26a2513524c38e8590110530679a5b/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-04-scaled.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1bb92013585262fca14f72d637687025edcdd59f6adc20048d4ac8c55d7f7401/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-02-1920x1080.jpeg" data-mid="110243936" border="0" src="https://freight.cargo.site/w/1000/i/1bb92013585262fca14f72d637687025edcdd59f6adc20048d4ac8c55d7f7401/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-02-1920x1080.jpeg" /> &nbsp; &nbsp;&nbsp; &nbsp; <img width="600" height="945" width_o="600" height_o="945" data-src="https://freight.cargo.site/t/original/i/6775e129e9c22f191e1c0add6eb08ac2df09cacf34c02296b171cdccaecb8a93/Social_Headset.gif" data-mid="110243940" border="0" src="https://freight.cargo.site/w/600/i/6775e129e9c22f191e1c0add6eb08ac2df09cacf34c02296b171cdccaecb8a93/Social_Headset.gif" /> <img width="600" height="945" width_o="600" height_o="945" data-src="https://freight.cargo.site/t/original/i/72369917325f94061612bbe5978722b32ac59aa7bc7b7e2bebca09ad197bd49b/Social_Mouse.gif" data-mid="110243941" border="0" src="https://freight.cargo.site/w/600/i/72369917325f94061612bbe5978722b32ac59aa7bc7b7e2bebca09ad197bd49b/Social_Mouse.gif" /> <img width="600" height="945" width_o="600" height_o="945" data-src="https://freight.cargo.site/t/original/i/9e14382dc014d3be9d61494e4666de5fbfb80140f7a611d636bec14392428e85/Social_Power.gif" data-mid="110243942" border="0" src="https://freight.cargo.site/w/600/i/9e14382dc014d3be9d61494e4666de5fbfb80140f7a611d636bec14392428e85/Social_Power.gif" /> This production spanned multiple time zones and a truly global team-- from Mexico City and Los Angeles to New York, San Juan, Puerto Rico, and Montevideo, Uruguay. Along with talented vendors and partners, this multiple day remote shoot and weeks long post-production process yeilded results that exceeded client and creative expectations. VFX and Behind the Scenes featured on @carbonvfx @habitant.producciones @vfxshowreel @filmmakingzone @behindthescenegram @movie.effects.vfx @shutterupflimkrs (Thanks for the love!) <img width="480" height="272" width_o="480" height_o="272" data-src="https://freight.cargo.site/t/original/i/9b0c449bbd5bf8b7526cdf1224527239bc51165af37da8542a925a7d59d28e6f/giphy-1.gif" data-mid="110834759" border="0" src="https://freight.cargo.site/w/480/i/9b0c449bbd5bf8b7526cdf1224527239bc51165af37da8542a925a7d59d28e6f/giphy-1.gif" /> <img width="480" height="272" width_o="480" height_o="272" data-src="https://freight.cargo.site/t/original/i/4906a5436c82179099436e59ef56d888f27b53bb2fa7472b07450fc78f66a978/giphy-2.gif" data-mid="110834760" border="0" src="https://freight.cargo.site/w/480/i/4906a5436c82179099436e59ef56d888f27b53bb2fa7472b07450fc78f66a978/giphy-2.gif" /> <img width="480" height="270" width_o="480" height_o="270" data-src="https://freight.cargo.site/t/original/i/39b76e54312ee0769922a653c48a70fdcd4250fb6fec601bebb3cd0f62f05b00/giphy-3.gif" data-mid="110834761" border="0" src="https://freight.cargo.site/w/480/i/39b76e54312ee0769922a653c48a70fdcd4250fb6fec601bebb3cd0f62f05b00/giphy-3.gif" /> <img width="750" height="422" width_o="750" height_o="422" data-src="https://freight.cargo.site/t/original/i/24820d945561c62021a489354b382f61ed19a6cd137e9c89480feb7845ac80ff/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-07.jpeg" data-mid="110835640" border="0" src="https://freight.cargo.site/w/750/i/24820d945561c62021a489354b382f61ed19a6cd137e9c89480feb7845ac80ff/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-07.jpeg" /> <img width="750" height="422" width_o="750" height_o="422" data-src="https://freight.cargo.site/t/original/i/932fadd823da2b4ccef763f7bc30fd20790aba7593211bbbeb51b94eab7dbd63/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-03-scaled.jpeg" data-mid="110835642" border="0" src="https://freight.cargo.site/w/750/i/932fadd823da2b4ccef763f7bc30fd20790aba7593211bbbeb51b94eab7dbd63/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-03-scaled.jpeg" /> <img width="750" height="422" width_o="750" height_o="422" data-src="https://freight.cargo.site/t/original/i/e8f8102cc58992bced1d7ffec850fe48c658c8b0adf991c57638f15c3b5ce502/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-12.jpeg" data-mid="110835641" border="0" src="https://freight.cargo.site/w/750/i/e8f8102cc58992bced1d7ffec850fe48c658c8b0adf991c57638f15c3b5ce502/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-12.jpeg" /> <img width="480" height="270" width_o="480" height_o="270" data-src="https://freight.cargo.site/t/original/i/8581f80fd711768cd2837afa9377769d38f757e79e2bad4eb1ed02e290bde9f3/giphy-6.gif" data-mid="110835651" border="0" src="https://freight.cargo.site/w/480/i/8581f80fd711768cd2837afa9377769d38f757e79e2bad4eb1ed02e290bde9f3/giphy-6.gif" /> <img width="480" height="270" width_o="480" height_o="270" data-src="https://freight.cargo.site/t/original/i/08f72cbc15a3b087146409696bb05cce0a07ac9301aa6fba0ca8891723af1ddc/giphy-4.gif" data-mid="110835652" border="0" src="https://freight.cargo.site/w/480/i/08f72cbc15a3b087146409696bb05cce0a07ac9301aa6fba0ca8891723af1ddc/giphy-4.gif" /> <img width="480" height="270" width_o="480" height_o="270" data-src="https://freight.cargo.site/t/original/i/426537e73c840833b51cfff3a4e2b97889a68d0f557fb3c2ab9cb6b776ba9827/giphy-7.gif" data-mid="110835653" border="0" src="https://freight.cargo.site/w/480/i/426537e73c840833b51cfff3a4e2b97889a68d0f557fb3c2ab9cb6b776ba9827/giphy-7.gif" /> <img width="1000" height="563" width_o="1000" height_o="563" data-src="https://freight.cargo.site/t/original/i/bf3a37b09d7a3ece1cc2746748e15fce0d05b0fdef91758fdf5dc5cc5544adfa/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-05-1-scaled.jpeg" data-mid="110835931" border="0" src="https://freight.cargo.site/w/1000/i/bf3a37b09d7a3ece1cc2746748e15fce0d05b0fdef91758fdf5dc5cc5544adfa/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-05-1-scaled.jpeg" /> <img width="1000" height="563" width_o="1000" height_o="563" data-src="https://freight.cargo.site/t/original/i/3982df804e2bdf782a2393e72c3c8754e1364b4f90b2b5cddfc3c09e7acfe0ab/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-01-1-scaled.jpeg" data-mid="110835929" border="0" src="https://freight.cargo.site/w/1000/i/3982df804e2bdf782a2393e72c3c8754e1364b4f90b2b5cddfc3c09e7acfe0ab/lenovo-go-brand-video-liam-chapple-carbon-thumbnail-01-1-scaled.jpeg" /> <img width="480" height="360" width_o="480" height_o="360" data-src="https://freight.cargo.site/t/original/i/59f198906fced64f265b49ba4c6bb5dea782e9b3d28805d75b616a6073f8b011/giphy-10.gif" data-mid="110836035" border="0" src="https://freight.cargo.site/w/480/i/59f198906fced64f265b49ba4c6bb5dea782e9b3d28805d75b616a6073f8b011/giphy-10.gif" /> <img width="480" height="360" width_o="480" height_o="360" data-src="https://freight.cargo.site/t/original/i/5240b64b8e4bd40ce03c72d73824f92ac0ef374425c97b8fff372bd59556cad2/giphy-8.gif" data-mid="110836036" border="0" src="https://freight.cargo.site/w/480/i/5240b64b8e4bd40ce03c72d73824f92ac0ef374425c97b8fff372bd59556cad2/giphy-8.gif" /> https://jpdominguez.cargo.site/Sunken-City-Cider Thu, 16 Mar 2023 04:34:54 +0000 Juan Dominguez https://jpdominguez.cargo.site/Sunken-City-Cider Sunken City Cider Worked on the development of a brand of apple cider. From concepting the brand character, to developing a line of products, we helped them redesign old cidersas well as launch new ones to a resounding success. Had the pleasure to work alongside designer and illustrator Pablo Londero for this one.&nbsp; <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/0cb3e6e107bae9684daca7362242868c25a4c976c956da9cb7efd292acf92790/RCW_Mockup_Front_Line_2500px.jpeg" data-mid="171851991" border="0" src="https://freight.cargo.site/w/1000/i/0cb3e6e107bae9684daca7362242868c25a4c976c956da9cb7efd292acf92790/RCW_Mockup_Front_Line_2500px.jpeg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/062866be73a125f9152faa064b4f3bf395cb91c894d4c5e69a508ca2cb17389b/RCW_Bounce_Front_2500x1667px.jpeg" data-mid="171851983" border="0" src="https://freight.cargo.site/w/1000/i/062866be73a125f9152faa064b4f3bf395cb91c894d4c5e69a508ca2cb17389b/RCW_Bounce_Front_2500x1667px.jpeg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/afa1472c2a5836eca9d5056263d8e5a6ffca12e452c33c815ccccf715ebc87a9/RCW_HR_HERO_2500x1667px.jpeg" data-mid="171851986" border="0" src="https://freight.cargo.site/w/1000/i/afa1472c2a5836eca9d5056263d8e5a6ffca12e452c33c815ccccf715ebc87a9/RCW_HR_HERO_2500x1667px.jpeg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/4411cacd68f0382717e854afb6e442383d4c3cad205f879c458fbb33b337077a/RCW_HR_Full_2500x1667px.jpeg" data-mid="171851985" border="0" src="https://freight.cargo.site/w/1000/i/4411cacd68f0382717e854afb6e442383d4c3cad205f879c458fbb33b337077a/RCW_HR_Full_2500x1667px.jpeg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/84395b5cb12e5b413f4e4024fcb54440f4a66a5d3b3fa8116d67a29b715a68f7/RCW_Greener_Dry_FLY_2500x1667px.jpeg" data-mid="171851984" border="0" src="https://freight.cargo.site/w/1000/i/84395b5cb12e5b413f4e4024fcb54440f4a66a5d3b3fa8116d67a29b715a68f7/RCW_Greener_Dry_FLY_2500x1667px.jpeg" /> <img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/67d759ffe6c9d20122039bb98e688afc13bbb7b443cb455a586b56a7348e09ee/RCW_Mockup_All_Summary_V2.gif" data-mid="171851990" border="0" src="https://freight.cargo.site/w/1000/i/67d759ffe6c9d20122039bb98e688afc13bbb7b443cb455a586b56a7348e09ee/RCW_Mockup_All_Summary_V2.gif" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/85477686eca4504098fefdf8d064b840d4a242a6b575c87ffcf7040161eee018/GENEVA_1968_Bottle_Detail_2500px.jpeg" data-mid="171851978" border="0" src="https://freight.cargo.site/w/1000/i/85477686eca4504098fefdf8d064b840d4a242a6b575c87ffcf7040161eee018/GENEVA_1968_Bottle_Detail_2500px.jpeg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/849530ef568c67b168144b2550d868d0bbdeb2ca3b9c1c5a443eba34ebf03e56/GENEVA_1968_Bottle_Final_2500px.jpeg" data-mid="171851979" border="0" src="https://freight.cargo.site/w/1000/i/849530ef568c67b168144b2550d868d0bbdeb2ca3b9c1c5a443eba34ebf03e56/GENEVA_1968_Bottle_Final_2500px.jpeg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/2a6fb59cd64c6b09105e928a3448b8680e364ca00b74a910ca9dbbbcd84a3e54/MAP_TYPO_LABEL_2500px.jpeg" data-mid="171851982" border="0" src="https://freight.cargo.site/w/1000/i/2a6fb59cd64c6b09105e928a3448b8680e364ca00b74a910ca9dbbbcd84a3e54/MAP_TYPO_LABEL_2500px.jpeg" /> <img width="2500" height="2500" width_o="2500" height_o="2500" data-src="https://freight.cargo.site/t/original/i/848a13a50f336008a2f54f10066077ac016315dfab534b3dc8e575c45a4b63c1/GENEVA_Untapped_2500px.jpeg" data-mid="171851981" border="0" src="https://freight.cargo.site/w/1000/i/848a13a50f336008a2f54f10066077ac016315dfab534b3dc8e575c45a4b63c1/GENEVA_Untapped_2500px.jpeg" /> <img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/ae121fee073ba9535297fdaf0b5ecb9aea495abc3c8156efb89689d77743d6bc/RCW_Lovely_Bottle_Zoom_1500px.jpeg" data-mid="171851987" border="0" src="https://freight.cargo.site/w/1000/i/ae121fee073ba9535297fdaf0b5ecb9aea495abc3c8156efb89689d77743d6bc/RCW_Lovely_Bottle_Zoom_1500px.jpeg" /> https://jpdominguez.cargo.site/No-Fan-Left-Behind-Smirnoff Wed, 15 Mar 2023 03:50:49 +0000 Juan Dominguez https://jpdominguez.cargo.site/No-Fan-Left-Behind-Smirnoff No Fan Left Behind How could Smirnoff No. 21 break through as a challenger in the beer-soaked messaging landscape that is the Super Bowl? They showed that they understood what the football people want by commissioning an independent study and activating based on the learnings. Our most shocking finding: 2% of football fans were not able to watch Super Bowl LVI. That was 2% too many for the Vodka For The People. Whether in the frozen tundra of Alaska or on the front lines serving as essential workers, Smirnoff left no fan behind. We found the fans that were not able to watch the big game and brought the event to them. 1B Earned Impressions +2,660%in Social Conversation +4.2%Increase in National Sales <img width="4500" height="3000" width_o="4500" height_o="3000" data-src="https://freight.cargo.site/t/original/i/e60b261800dd8aafa1c466ffb990b5199262a0034e68086cbb4b8f4252fa3c00/P432_Taylor-Smirnoff_BTS-PHOTOS_DSC05845.jpg" data-mid="171704475" border="0" src="https://freight.cargo.site/w/1000/i/e60b261800dd8aafa1c466ffb990b5199262a0034e68086cbb4b8f4252fa3c00/P432_Taylor-Smirnoff_BTS-PHOTOS_DSC05845.jpg" /> <img width="4500" height="2626" width_o="4500" height_o="2626" data-src="https://freight.cargo.site/t/original/i/eb91529602b14b474e2735e85a36e2679b96596a6ebec92f826575de09a7c34c/P432_Taylor-Smirnoff_BTS-PHOTOS_DSC06355.jpg" data-mid="171704624" border="0" src="https://freight.cargo.site/w/1000/i/eb91529602b14b474e2735e85a36e2679b96596a6ebec92f826575de09a7c34c/P432_Taylor-Smirnoff_BTS-PHOTOS_DSC06355.jpg" /> <img width="4500" height="3000" width_o="4500" height_o="3000" data-src="https://freight.cargo.site/t/original/i/8b1db4d386e0209165b6ef48119c7e4c7d05fb80df2095acb0f4d744944e0692/P432_Taylor-Smirnoff_BTS-PHOTOS_DSC06125.jpg" data-mid="171704489" border="0" src="https://freight.cargo.site/w/1000/i/8b1db4d386e0209165b6ef48119c7e4c7d05fb80df2095acb0f4d744944e0692/P432_Taylor-Smirnoff_BTS-PHOTOS_DSC06125.jpg" /> <img width="1500" height="3225" width_o="1500" height_o="3225" data-src="https://freight.cargo.site/t/original/i/d73c3a0227075641da0fd9785d0514462b57f480b104c0342ff17c73e3021d85/LA-TIMES-PRINT_UPDATED.jpg" data-mid="171704355" border="0" src="https://freight.cargo.site/w/1000/i/d73c3a0227075641da0fd9785d0514462b57f480b104c0342ff17c73e3021d85/LA-TIMES-PRINT_UPDATED.jpg" />